Film promotion

1. the genre of the film is action, transformers 2 is a film based on action but with small elements of adventure and a tiny bit of romance. most of the target audience would know what the film is based around which is action.

2.The key conventions of the film poster is:
1. Central image which is the main characters
2. Title of the movie
3. Date of release
4. Production blurb
5. Font
6. Director
7. Actors.

3.The key convention in the film trailer is:
1. Title of Film
2. Date of release
3. Font
4. Director names
5  Actors names
6. Voice over
7. Moving Images.

4. the target audience this film is trying to aim at is mainly boys because boys are more interested in guns and fight scenes and robots than girls but the age rating has a large variety of categories children,teens,adult,elderly but the age rating would be 12+ so anywhere between 12-50.

5. I think that this film was successful because with the time and effort gone into this film it wasn't going to be an unsuccessful film it has nearly all the key conventions that trailers need to be successful and because its an old film I watched the film and i think its the best one by far.